Black Friday is most loved day among Internet Marketers.
Everyone keeps waiting for this big day with full of excitement to grab the digital goodies at very cheap price. Big companies provide big offers on their products so that they can make this day more profitable and people can buy the products at very less price.
Black Friday is also a much awaited day because big players like, Godaddy, Bluehost, WPXHosting, MyThemeShop, StudioPress etc launch 50-80% OFF. In the short words, we can say “This is a big saving day“.
History of Black Friday
The phrase Black Friday has a very weird meaning to it. Black is supposed to be related to something negative, but here it is completely different.
There’s an interesting reason behind that. In the 50s and 60s, people used to call in homesick after thanksgiving, which usually is on the fourth Thursday of November. This allowed people to have an extended vacation over the weekend.
Slowly federal government declared it as a holiday, and companies looking at this started their sales around this period, which is the next day after Thanksgiving.
But what happened was due to sale, and free time on hand for people lots of people started flocking into these stores to get stuff at discounted rates. So much so that people ended up fighting with each other. Hence the name Black Friday came across.
An interesting fact to note here is that companies nowadays start their campaign from Monday of that Thanksgiving week, so that they get a bigger window to get more sales.
So what’s special about Black Friday?
#1. One Time Deals
If you browse over big-wig websites like Amazon and Walmart, you can sometimes land yourself a goldmine of an offer.
Usually, there are discounts over all the products present but now and then you might come across a giant discount offer. These offers are the star offers companies try to pull in more customers into.
Because at the end of the day, what makes Black Friday so special is its mega offers. Regular offers exist now and then, but customers want to brag that one deal.
#2. Mega Saving
Along with one time deals, you can also find a major price cut on all the other things as well.
You can see how many big players in digital marketing and blogging community are going to offer heavy discount on hosting, domain, SEO tools, WordPress themes, WordPress plugins, many courses, services etc.
If you buy the products with Black Friday deals or Cyber Monday deals, you are going to buy the same product with 70-80% discount which otherwise would have costed you full price.
#3. Collection of Software
You are not only limited to buying hardware; companies also give you lavish offers when it comes to the software side, as well.
For example, you can buy SEO tools, team management tools, marketing tools and various other softwares which you can use later in your business.
Companies look forward to getting more customers for their plans, and since buyers are usually in the mood to buy, subscriptions are offered at a discounted price.